Boss Is Reborn After Everyone's Betrayal!

328 Chapter 328. Best Friend of The Brand

“What’s the matter?” Chen Tong’s tone was murderous. The assistant trembled and stuttered, “Kaipuu just posted on Weibo, announcing that Ding Shan has become a close friend of Kaipuu’s brand.

“What did you say? Can you repeat that?” Chen Tong sat up from her seat and looked at her assistant in disbelief.

Kaipuu was the top luxury brand in country Y. It was established in the 1930s and advocated novelty, excitement, and bold innovation. Kaipuu had always been at the forefront of fashion, unlike many other fashion brands living off their old capital. Kaipuu had always been committed to changing people’s desire for luxury and the pursuit of novelty.

As many international luxury brands had shifted their focus to the general public, Kaipuu insisted on a non-commercial design and never compromised on the price. Currently, Kaipuu is one of the most expensive high-end luxury brands, and its pioneer ideology has been carried out since the beginning of the brand.

Chen Tong couldn’t understand why such a high-end luxury brand would choose Ding Shan.

The few superstars in Chen Tong’s company usually couldn’t even borrow a Kaipuu haute couture piece. This brand never dealt with famous stars; the spokesmen were all top actors and actresses who had won top international awards. Logically speaking, at Ding Shan’s level, she couldn’t come into contact with a brand like Kaipuu.

After Chen Tong recovered from her shock, her face turned pale. The assistant was so scared that she quickly held her and comforted her in a low voice, “It’s okay, sister Chen. She’s just a close friend of the brand. She’s not even the Ambassador or spokesperson for a single product. I guess she was just lucky enough to be chosen by Kaipuu …

Chen Tong pushed her assistant away. Her eyes were red, and she shouted in a hoarse voice, “Good luck? What kind of luck was this? Our entire company can’t even borrow a single piece of Kaipu’s haute couture, and she, a popular celebrity, has become a close friend of Kaipuu’s brand?”

Even if she was only a close friend of the brand, not even a spokesperson, this meant that the operations company of the Kaipuu Asia Pacific brand had recognized Ding Shan.

With Kaipuu’s approval, Ding Shan’s fashion industry status would significantly improve. Some other big brands might even consider looking for Ding Shan as their spokesperson after seeing that Kaipuu had approached her.

Chen Tong knew very well that the Rose Princess she was wearing was not lent to her by Shula. Any of the major international brands had not recognized her, but Ding Shan had suddenly become a close friend of the Kaipuu brand …

On the internet, the news of Ding Shan becoming a close friend of the Kaipuu brand has also attracted the attention of some fashion bloggers.

For ordinary people, a high-end luxury brand like Kaipuu was still too far away. Many people didn’t even know what brand Kaipuu was, but some fashion bloggers knew the value of being a friend of the brand.

Although Ding Shan was very popular in the past, she didn’t get the favor of fashion brands, so these fashion bloggers didn’t pay attention to her. They only classified her as “A popular star ” and didn’t think she was a solid female star with brand value or Commercial Appeal.

This time, Ding Shan and Kaipuu’s first clash caused sparks to fly, and it was only then that they started to notice this extremely popular female star in the country.

Many fashion bloggers reposted the official Weibo post of Kaipuu. Someone even analyzed, “Ding Shan has gained Kaipuu’s recognition. It’s a good starting point. Although it’s still challenging to be the spokesperson of Kaipuu, she might be able to get the favor of other big brands in the future.

Although the ordinary netizens did not understand the significance of Ding Shan and Kaipuu’s first collaboration, they were very interested in the poster of Ding Shan posted by Kaipuu’s officials.

In the poster, Ding Shan was wearing thick and cold makeup. Her eyes looked extremely sharp, and her highly saturated lipstick made her look beautiful and dangerous.

This photo was full of tension, and Ding Shan’s temperament was very different from before. This proved that Ding Shan was a female star with great flexibility and expressiveness.

Ding Shan’s fans were as happy as the new year. As fans, the most comfortable thing was seeing their idol’s beautiful photos every day. Not to mention that Ding Shan had an excellent performance in “Idol Creation Camp” and was currently very famous in the music industry.